Plunkett Foundation is delighted to launch a new project – I Will – to help community businesses engage, involve and employ young people.

Community-owned shops and pubs provide local opportunities – for jobs, training and volunteering. Often the last remaining service in a rural village they provide a place to meet, a focus for social activities and help people feel less isolated, lonely and enjoy improved wellbeing.

Through the I Will programme Plunkett and the community businesses it supports will create opportunities for youth social action, such as volunteer and employment opportunities, providing valuable life skills and work experience to help rural young people flourish.

Funded by The Dulverton Trust, the project will run for one year supporting rural community businesses to engage, employ and train young people (aged between 16-21 years) across England, Scotland and Wales.

To find out more information or receive support please contact or 01993 630022

The new programme, aims to build the confidence of rural community businesses to engage with young people by developing resources and delivering training events and webinars for community businesses across the UK. One to one business support and peer networking will also be available to help groups navigate the necessary legislation and embed best practice.

The project will champion the role of young people in supporting community-owned and focused businesses and will encourage them to share their experiences through forums and a report to inform future work.

James Alcock, Chief Executive of Plunkett Foundation, said: “In rural communities young people need opportunities – they are often disadvantaged by a lack of services. Through the I Will project we will support community businesses to build their confidence, implement activities and ultimately to support young people  to become involved in their community business – whether that is volunteering, apprenticeship schemes or employment. We are hugely grateful to The Dulverton Trust for funding this essential work, which will help young people and their rural towns and villages to thrive.”

To find out more information or receive support please contact or 01993 630022